Wednesday, September 5, 2007

WFMW - "Brand Loyal" Edition

I am a marketer's nightmare (or dream, depending on how you look at it) since I am inclined to remain brand-loyal on a host of different products. John Dear, in his one, thin strand of practicality is much more likely than I to shop all different brands for the best price.

Of all the products in the supermarket, the one I never, ever waver from is Open Pit Barbecue Sauce (also available here). Open Pit is awesome, Open Pit is great, I will use Open Pit till I am Two Hundred Eight (thank you, Dr. Seuss). Even with a recipe change in the 90s and my husband sticking his tongue out in disgust, I remain as loyal as ever. I live in fear of the day that Kraft Foods ends this brand -- the day that I will have to run to every warehouse store in America and stock up on my beloved sauce. Forever shall my fridge carry two barbecue sauces, Open Pit for me and another for the barbarians.

For more ideas, tales and themed posts every Wednesday, check out Shannon's blog, Rocks in My Dryer.

2 comments:

Liza on Maui said...

now I'll have to find that here on Maui. I can't wait to try it out - :)

Hopewell said...

I thought we were the only family left on Earth that thinks this rocks!! We ONLY buy the original. It's also our favorite pizza sauce!!!!!